Topic: How To Get Discovered

5 chapters across the catalog

What Happens If You Do Nothing
Episode 10 15:29 - 17:07

10: What Happens If You Do Nothing

Season One Outro, Future Feedback and Sign-off

Maya and Tom conclude the first season of How to Get Discovered by encouraging listeners to view their back catalogs as earning assets. They thank the audience for following the ten-episode arc and invite feedback or topic suggestions through their website. The hosts announce an indefinite break before any potential future episodes, emphasizing the importance of hosting content on one's own domain.

Compounding
Episode 9 0:00 - 2:45

9: Compounding

Maya and Tom, Podcast Back Catalog Compounding Experiment

Maya and Tom introduce the concept of compounding data in podcasting, focusing on how back catalogs perform over long horizons. Maya reports on her three-week experiment with a new podcast feed, noting that while pages are being indexed by Google, the initial traffic numbers remain small. Tom argues that three weeks is insufficient for a dataset and prepares to explain why the growth curve of a podcast differs from typical expectations.

The Question Behind the Query
Episode 7 0:00 - 1:14

7: The Question Behind the Query

How to Get Discovered, The Question Behind The Query

Hosts Maya and Tom introduce the "The Question Behind The Query" episode of the How to Get Discovered podcast. The discussion focuses on three core pillars: long-tail search intent, becoming a cited resource for journalists and researchers, and the relationship between listener loyalty and acquisition.

The Episode That Won't Die
Episode 5 14:19 - 14:52

5: The Episode That Won't Die

Show Notes Strategy, Next Episode Preview

Maya and Tom conclude the episode by previewing next week's topic: optimizing show notes for better findability. The upcoming discussion will focus on "easy wins" and immediate changes podcasters can make to their descriptions without rebuilding their entire workflow. The hosts sign off from How to Get Discovered.

Whose House Are You Building
Episode 2 0:00 - 0:51

2: Whose House Are You Building

How to Get Discovered, Podcast Growth and URL Strategy Introduction

Hosts Maya and Tom introduce the episode "Whose House Are You Building?" for the podcast How to Get Discovered. The discussion focuses on the unglamorous mechanics of podcast searchability and why the specific URL where transcripts are hosted is a critical factor for long-term discoverability.