Episode 6 • • 2:40 - 5:07
6: Stop Writing Bad Show Notes
Three-Paragraph Structure for Effective Podcast Show Notes
A specific three-paragraph framework is proposed to improve podcast show notes and measurable listener growth. The structure includes a "hook" paragraph framed for strangers, a "substance" paragraph detailing specific topics for SEO, and a "credibility" paragraph explaining the guest's expertise. Implementing this 15-minute process has resulted in a measurable increase in new listeners according to the show's analytics.