Topic: King Archetype

Price reflects on the difficult process of selling his gym, which involved navigating deceptive buyers and his own initial lack of assertiveness. He credits his coach, Sanyika, with helping him step into his "power" and become more firm in his dealings. This personal growth allowed him to confront rumors and successfully close the business chapter to move into coaching.

Ben Price outlines his "Kingmaker" coaching program, which uses Jungian archetypes to guide men through personal development. He explains the four gates: the Warrior (discipline), the Magician (problem-solving), the Lover (relationships), and the King (leadership). He describes the "shadow" versions of these archetypes, such as the Tyrant or the Weakling, and how men often flip between them.

Matt Albiges outlines the process of rebuilding oneself after a relationship ends, emphasizing the need to avoid repeating old patterns in new partnerships. He introduces the "King Archetype" as a framework for men to become visionaries of their own lives, considering their careers, projects, and personal desires. The hosts encourage men to use the space created by a breakup to get excited about new possibilities, such as moving to the coast or changing careers.