Topic: Lover Archetype

Ben Price outlines his "Kingmaker" coaching program, which uses Jungian archetypes to guide men through personal development. He explains the four gates: the Warrior (discipline), the Magician (problem-solving), the Lover (relationships), and the King (leadership). He describes the "shadow" versions of these archetypes, such as the Tyrant or the Weakling, and how men often flip between them.