Episode 41 • • 0:54 - 2:34
41: Episode 41: What’s working on LinkedIn - with Noticed CEO Niall Ratcliffe
Niall Ratcliffe, LinkedIn Content Strategy for B2B
Niall Ratcliffe, CEO of the LinkedIn agency Noticed, joins the podcast to discuss the effectiveness of storytelling in B2B environments. He addresses common misconceptions about LinkedIn being too formal for personal narratives, emphasizing that business is fundamentally conducted between humans who value trust. The conversation introduces Ratcliffe's background in scaling a personal branding agency.