Episode 40 • • 20:56 - 22:45
40: Episode 40: How to get known for what you do
Action Steps for Defining and Communicating a Niche
The episode concludes with a specific action step for listeners to define what they want to be known for in clear, tangible terms. Once this niche is identified, business owners are instructed to communicate it immediately through social media posts and emails to their list. Susan Paton encourages listeners to rate and review the podcast on platforms like Apple and Spotify.