Episode 22 • • 20:51 - 23:08
22: Episode 22: Why some people connect with you and others don't
Action Step, Standing For or Against a Message
The final action step challenges listeners to share a specific stance they take for or against a common industry belief, such as the claim that "no one cares about you" in marketing. Humans are biologically programmed to care about the values and identity of the people they work with before making a purchase. The episode concludes with a request for ratings and reviews on Apple Podcasts and Spotify.