Episode 41 • • 11:02 - 11:58
41: Episode 41: What’s working on LinkedIn - with Noticed CEO Niall Ratcliffe
Ash Jones, Saying Things Only You Can Say
Referencing personal branding expert Ash Jones, the conversation emphasizes the importance of sharing unique perspectives derived from lived experiences. As AI and Large Language Models make generic "viral" content easier to produce, the value of a unique human viewpoint increases. This strategy focuses on brand awareness by publishing insights that competitors cannot replicate.