Topic: Eft Practitioner

1 chapters across the catalog

Episode 39: The messy journey to finding your niche
Episode 39 4:30 - 8:56

39: Episode 39: The messy journey to finding your niche

Pricing Strategy, Shifting from Time to Transformation

Lema Wiffen describes a pivotal moment when feedback on her website pricing revealed she was charging based on time rather than the value of transformation. She admits to comparing her rates to other EFT practitioners and therapists, charging low fees due to a limiting belief that work must be difficult to be valuable. The discussion emphasizes that ideal clients pay for the shift created in a session, not just the minutes spent.