• 39:09 - 42:06
How To Use The Power Of Your Network with Andy Lopata
Follow-up Formula, 24-7-30 Rule, Personalizing Connections
Andy Lopata introduces the "24-7-30" rule for following up with new connections: contact them within 24 hours, again at seven days, and once more at 30 days. He suggests using tools like FollowUpThen.com to manage these touchpoints. Lopata emphasizes that these interactions should be genuine and personalized, such as sending an article related to a person's specific interests rather than a generic message.