
Episode 34 • • 15:55 - 19:00
34: Episode 34: A 90-Day Plan to Turn Your Stories Into Sales
Website Homepage Strategy, Customer Journey and Testimonials
Days 41 to 50 are dedicated to rewriting the website homepage to center on the customer's story rather than the owner's credentials. The layout should lead with the desired transformation and acknowledge the user's specific challenges to position the business owner as a guide. Testimonials should highlight the journey from a problem to a shifted life outcome rather than just praising the provider's personality.
