Topic: Business Maturity

1 chapters across the catalog

Episode 29: How writing a book can change your story - with Lucy McCarraher MBE
Episode 29 27:18 - 30:51

29: Episode 29: How writing a book can change your story - with Lucy McCarraher MBE

Determining the Right Time to Write a Business Book

Lucy McCarraher suggests that the ideal time to write a book is after at least two years of business operation with proven client outcomes. However, she notes that some entrepreneurs use a book as a "jumping off point" for a new venture. Both speakers agree that waiting for perfect alignment or inspiration is a mistake, as the act of writing itself generates inspiration.