3 chapters across the catalog
TikToker Lily Gaddis, known as a "trad wife," intentionally used a racial slur in a video to spark a controversy that launched her career in conservative media. The hosts describe this as the "culture war economy," where individuals use "rage bait" to gain engagement and platforms on shows like InfoWars. They criticize the lack of talent in this sector and the predictable cycle of outrage and platforming.
Strategy 19 describes creating relentless pressure from all sides to surround the opponent's mind. The hosts cite Alex Jones and InfoWars as masters of 24/7 engagement. They also mock the public concern over T-Mobile monitoring texts, pointing out that the NSA has already been collecting all digital communications for years.
A former FBI informant, Darthard Perry, describes the process of being paid in cash to infiltrate political groups in the 1960s. The hosts discuss the dangers of association in the modern era, where being seen with the wrong person or appearing on a specific platform like InfoWars can lead to permanent labeling. They emphasize the need for individuals to be careful about who they assemble with, as the government uses these connections to build criminal cases.
