A Substack article by Derek Thompson reveals a Meta filing with the FTC stating that only 7% of time on Instagram and 17% on Facebook is spent on friend-based content. The majority of user activity has shifted to AI-recommended short-form videos, leading the hosts to argue that "social media" has been replaced by algorithmic "doom scrolling." An anecdote about a fake AI video of a hawk illustrates the growing difficulty in discerning reality online.