36:16 living, just to know Wesley Snipes. We were all in the city. Nice team. Alan Payne. Chris Rock. Mario Van Peebles. Christopher Williams. Vanessa Williams. Tracy Camilla Johns. And Judd Nelson. This is Detective Nick Peretti, big crazy jawhead, motorcycle freak, reject cop, just like you, Scotty. Money, money. On the streets, there's a fine line between wrong and right. Good and bad. Between those who enforce the law.
37:00 It is a war out there. And those who break it. Gone on the days of selling on the street corners, dark alleyways in the back rooms of some bummy ass bar. We ain't with that no more. In a city where survival depends on friends, it's always business. Never personal. On family. We got to look out for one of them. On trust. Do things, do things, on loyalty. Bad things. On power. Am I my brother's keeper? Am I my brother's keeper? Yes, I am. A family out to run a city are up against cops who know its streets. This ain't business. This is personal.
37:51 This is big business. This is the American way. City. Oh, yeah. Wow, that brings back some memories because this was prime MTV time. Here's a little side story for you. And this was, oh, I'm trying to think. This must have been right around. See, when did New Jack City come out? 91, I guess, right? 91. So it must have been 88, 89. There was a party, and I think it was a party for Raquel Welch for some reason.
38:31 And I was like, oh, shit, I'll go say hi to her, like Raquel Welch. I mean, all right. I grew up with her. And there were a couple of guys outside. And as I came out of the event, they're like, hey, Adam, Adam, Adam. And they'd start harmonizing together. And like, oh, yeah, here's our CD, man. You know, check us out. Color Me Bad. They were on the street. And three years later, that was them in this track, right? That was them harmonizing. I think that's, isn't that Color Me Bad? Yeah, that was these guys around like a fire can harmonizing. But Color Me Bad had the lead single or one of the lead singles from the soundtrack. Yeah, I want to sex you up. I want to sex you up. Yep. Yes. I remember it. Oops, sorry.
39:15 So this is one of the first films where music, crack, and the superhero. When I left this movie, I went to see it with my older brother. I was probably 12, 11, 12 years old at the time, maybe 10, 11 at the time. I didn't know who was the good guy, the bad guy. Well, Wesley Snipes was just, I mean, he was badass regardless in this movie. I mean, he was just, people just loved him. Right. He played the role so well. And it was mystifying that, wow, like a successful black businessman, but you didn't see it. Well, you saw the other side of it, but it left you in this weird place.
40:00 Even for me, I'm coming from a two-parent household. One parent being an educator, the other being a social worker. So I understand. I'm not from the place they were portraying, but it was something that was you celebrated, Nino Brown. I understand. Yeah, totally. I mean, here's the thing: we were seeing the same thing. We were rooting for the same guys. We just didn't have the same social background. So I think it meant something different. And it shaped the music that was made after that time. Everything became the artists.
40:41 We went from self-destruction to now the rappers become, and we're going to do another show about the music. But the rappers became almost prototypes or copycats of the heroes. Yes, of course. Of course. That's exactly what it was. And in this movie, New Jack City, Nino Brown lays out the basic plan how to create a crack enterprise. Times like these, people want to get high. Real high and real fast. And this is going to do it. And make us rich. I mean, what?
41:23 People going crazy over this? I mean, really, it looked like cracked off pieces of soap. The Colombians and the Dominicans have shown us the way. And the shit is large. But we're going to do it differently. Going on the days of selling on the street corners. You change the product. You change the marketing strategy. I see in the future, y'all. And its name is the cart. Hold up, hold up, Nino. The car to apartments, man, join us. Big, what's up? Yo, baby, we're talking about combinating consolidate. That's what up. You're not thinking of taking over the car. Yeah, we're taking over the car. We're going to bum rush the whole damn thing. Now, just imagine. If the tenants cooperate, oh, it's lovely.
42:08 I mean, they become loyal customers. They don't? Fuck it. It's like Beirut. They become living hostages. We're going to set up a lab here to make the product. Kareem, you can hook up the computer system. Watch out for the workers, money, product. The Dutter Man, Keisha, we need a security force. Ward off the rival crews to screen out the customers. We also need lookouts here, here, here, and here. Let us have five volume. One place to make the product, one place to collect our money. We will own this fucking city. It's so interesting. This is, I mean, you can put this same format right into
42:54 Eddie Murphy, Trading Places. You can put it into, well, even Dolomite. This basic formula of, okay, I'm going to go out and I'm going to, maybe not drug-related, but it's always like, I'm the entrepreneur and bing, all, you know, here's Wesley Snipes. He's like, I'm going to hook up the computer over here and all this stuff going on. It's always that kind of format. It's a system. It's system, you know, it's systemic. Yeah. This is not like he just had an idea, like, oh, I'm going to, I'm going to start a crack enterprise. You know, no, this, this, and you asked me a question. You said, did it just show up overnight?
43:35 Yeah. So I saw this movie, and one of the iconic symbols of the crack era is the crack valve. You know, the clear, small little cylinder thing, and it had the different color tops to it. Yeah, that was the packaging. Right. So I saw this in this movie. And I remember going to see my grandmother. She lived, she was, she lived in low-income apartments because her and my grandfather were low-income. And I remember right after this movie, walking around her apartment complex and seeing these on the ground. Oh. So your question was: when did it start to show up? It was like, right. And in the bigger cities, I'm from North Carolina.
44:18 And my grandma lived in rural North Carolina. North Carolina. So it took time for it to make it to those small small towns. But in my mind, that was like, okay, because we live in a lower middle, well, middle class, lower middle class, working class community. So you didn't really see it there. Right. But when I visit my grandmother, I remember walking, it's vivid to this day. And I was like, oh, that's what I saw in the New Jack City movie, being 10, 11 years old. And that's when it started to show up. And then you heard people, family members, yeah, they're on that rock.
44:57 That's what they used to call it, that rock. The names were called rock stars. And the term, it was like a whole terminology came with it. When they would get high and pace, they were called ghostbusting. And it just consumed. It was totally made to be cool and turned into popular culture. Yes. But it was still at that time. And I think that's why I was hidden when you said you went to these parties. Smoking crack was a taboo. Even though people were doing it and people would do cocaine out in the open.
45:38 But the crack was something that was kept secret because it was low class and get called a crackhead. It's really interesting. I mean, you saw when you think about it, of course, I've never really been a, I'm a pothead, but not a druggie. And it's really, there's, you know, there's, to me personally, snorting something up your nose is pretty damn disgusting. No worse than smoking something out of a glass pipe, but yet it had that stigma. Yeah, because you hear nobody say, oh, they're a coke. I mean, when you hear coathead and you hear crackhead, when you compare those two things, one is crackheads, toothless, broke, dirty.
46:19 Right. Right. Basically homeless in a way, scratching, itching. Whereas coke, it was like, oh, it's like a high fucking. Yeah, yeah, yeah. Where's the Benz? Yeah, exactly. Right. And even in the cynic scene, it was the difference because one was the drug of choice and crack was made from, yeah, it was made to target poor people because it's small doses. It's small costs. Cheap. And it just kept them high all the time, where cocaine was a more expensive and flavor. So just flashing through my brain, we don't have to talk about it now, but in California today, Los Angeles, you know, we have a heroin epidemic and meth, et cetera.